Pieter's Profile
"Pieter is young, recently graduated, busy lawyer who always forgets his girlfriend's and mother's birthday."
fyg is an innovative mobile app conceived at MIT - set up to proactively remind you about special dates for your loved ones, while also, providing you with personalized gift ideas from the hottest brands, and has the added bonus of instant purchasing with just a few clicks. To ensure your gift has the proper presentation fyg can also provide you with trendy greeting cards months in advance! Stop forgetting or procrastinating to buy your loved ones gifts - let fyg do the work for you.

Create profiles with ease, through a simple & guided survey, for friends & family you purchase gifts for Your survey answers will build an individual gifting profile and mark the special occasions you choose to remember (birthday, valentines day, etc).
fyg's proprietary recommendation engine will provide you with gift suggestions; which you can save for later or purchase immediately. The algorithm analyzes over 450M+ data combinations across 1M+ products (2000+ brands) to provide thoughtful and recommended gifts.
fyg will send you automatic app notification reminders 7 days before a gifting date; guaranteeing gifts will arrive in time without paying exorbitant expedited shipping costs. Gift recommendations are generated from top trending brands & retailers which you can purchase with just two clicks.
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I never have time to research, let alone buy thoughtful gifts for my wife and mother. Having an app that provides me with, not only, reminders, but also recommendations which I can purchase quickly & immediately is a life(marriage) saver.
- Graham W. (Investment Banker, NYC)